Deere & Company

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Deere & Company
Type Public (NYSE: DE)
Founded 1837
Headquarters Moline, IL
Key people Robert W. Lane, Chairman & CEO
Industry Heavy equipment
Products Agriculture, Construction & Forestry, Consumer & Commercial Equipment, Engines, Financial Services
Revenue ▲$28.4 billion USD (2008)
Employees 52,022
Website www.Deere.com

Deere & Company (usually known by its brand name John Deere) (NYSE: DE) is an American corporation based in Moline, Illinois, and the leading manufacturer of agricultural machinery in the world. In 2008, it was listed as 102nd in the Fortune 500 ranking. Deere and Company agricultural products, usually sold under the John Deere name, include tractors, combine harvesters, balers, planters/seeders, ATVs and forestry equipment. The company is also a leading supplier of construction equipment, as well as equipment used in lawn, grounds and turf care, such as ride-on lawn mowers, string trimmers, chainsaws, snowthrowers and for a short period, snowmobiles.

John Deere products are known for their distinctive green and yellow color scheme. The company's slogan is "Nothing runs like a Deere" and has a picture of a deer as a logo, with wordplay pun on "nothing runs like a deer."

Additionally, John Deere manufactures engines used in heavy equipment and provides financial services and other related activities that support the core businesses.

The company was founded in 1837 by John Deere, who developed and manufactured the first commercially successful cast-steel plow.

Contents

[edit] Deere & Company Today

As of 2006, the Deere & Company employs approximately 47,000 people in 27 countries worldwide, including the United States, Australia, Turkey, Canada, United Kingdom, China, France, Germany, Spain, Italy, India, Poland, Mexico and South Africa, among many others. Inside the United States, the company's primary locations are its administrative center in Moline, Illinois, as well as various locations in the Midwest and southeastern United States. Most manufacturing sites are in Iowa or Illinois, as well as locations in Europe. Carl Westby is known as the person that coined the phrase "Nothing runs like a Deere."

Major North American factories include:

Other Important Factories:

[edit] Subsidiaries & Affiliates

The John Deere Pavilion in Moline, Illinois.

[edit] Collaborations and Partnerships

  • North American distributor of Hitachi-branded construction equipment.
  • Deere-Hitachi, located in Kernersville, NC, is jointly owned by Deere & Company and Hitachi, and manufactures hydraulic excavators for the North American market.
  • Partnership with Bell Equipment of South Africa provided Deere with articulated dump truck technology. In exchange, Bell manufactures Deere backhoe loaders in South Africa for distribution internationally.
  • John Deere is provider of backhoe loader technology to Telco Construction Equipment Company, a subsidiary of Tata group in India.Source
  • Nortrax, Inc. - largest distributor of John Deere heavy construction equipment in US and Canada.

[edit] Environmental record

 This article reads like a news release, or is otherwise written in an overly promotional tone. Please help rewrite this article from a neutral point of view. When appropriate, blatant advertising may be marked for speedy deletion with {{db-spam}}. (April 2009)

On March 23, 2007, a John Deere facility has been recognized for its "green" efforts, and admitted into a select group of environmental high performers. "We’re proud of our environmental record and believe that this recognition shows what our factories can achieve," says Laurie Zelnio, Deere & Company Director, Safety & Environment. "The Davenport Works has provided an example for other units to follow." [1] "The way we look at it, if any company is `green,' it's us. Green is our brand color and Running Green is a play on our `Nothing Runs Like a Deere' slogan," says Robert W. Lane, chairman and CEO, Deere & Company, Moline, Ill. "We have a vested interest in striking a healthy balance with nature. I firmly believe John Deere can make its biggest contribution to sustainability by growing our business while simultaneously protecting the health and safety of the environment, our employees and customers."[2]

[edit] Other

Deere & Company is ranked 27th in AARP's list of Best Employers for Workers Over 50. [3] Deere & Company tied with Cooper Tire & Rubber for the second-lowest score (33 out of 100) of all rated companies in its category in the Human Rights Campaign's 2008 Corporate Equality Index, a measure of Gay and Lesbian workplace equality.[4].

[edit] Product Images

Useful images galleries:

A John Deere 7800 tractor attached to a corn planter.

A JD 9410 combine

A John Deere 330C

A John Deere 4010 Diesel (1960-1963)

A John Deere 9420 tractor.

A John Deere 9600 combine with Honeybee header.

A John Deere 410G

John Deere roller compacting the ground

[edit] See also

[edit] References

  1. ^ https://yosemite.epa.gov/opei/PTrack.nsf/A81D88E57F3153F2852572E30078D52F/$file/John+Deere+Davenport+Works+Joins+EPA+Performance+Track.htm John Deere Joins EPA 3/23/2007
  2. ^ http://www.allbusiness.com/technology/technology-services/178700-1.html John Deere Shade of Green 4/1/2002
  3. ^ http://www.qctimes.com/articles/2007/09/26/news/local/doc46fa971a6bd27483533265.txt Stanley, Deere place on AARP's list of Best Employers for Workers Over 50. Accessed 27 January 2007
  4. ^ http://www.hrc.org/documents/HRC_Corporate_Equality_Index_2008.pdf 2008 Corporate Equality Index. Accessed 27 November 2007.

[edit] External links

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