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O Shopping

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This article is about the Philippine TV home shopping series and channel. For the South Korean home shopping company and its namesake TV channel, see CJ O Shopping.
O Shopping
Headquarters9th floor, The Avecshares Center, 1132 University Parkway North, Bonifacio Triangle, Bonifacio Global City, Taguig
Ownership
OwnerACJ O Shopping Corporation
(a joint-venture of ABS-CBN and CJ ENM O Shopping Division)

O Shopping is a Philippine pay television channel owned by ACJ O Shopping Corporation, a joint-venture between Philippine entertainment and media conglomerate ABS-CBN and South Korean TV home shopping company CJ ENM O Shopping Division. The channel was launched on October 14, 2013. Its programs are also aired on Kapamilya Channel during midnights, as well as on S+A (ABS-CBN Sports and Action), Jeepney TV, and online on iWant.[2][3]

Prior to the launch of its standalone channel on July 30, 2018, O Shopping's programs were launched as part of BEAM TV's content lineup in 2014 until October 1, 2018, as a short-lived afternoon block on state-run broadcaster People's Television Network (at that time as a way to fund its operations), and later via ABS-CBN TV Plus' encrypted channels 3:00 AM to 5:00 AM from Monday to Thursday during their respective main programming downtime. As of 2016, O Shopping generates 2.2 million pesos in daily sales or 60 million pesos in monthly sales.[4] About 70% of the product purchases on O Shopping are made via the cash on delivery payment, with a 5% cancellation rate.[5]

O Shopping was put off-the-air on ABS-CBN Channel 2 on April 21, 2020 due to the COVID-19 pandemic and enhanced community quarantine in Luzon. After ABS-CBN Channel 2 ceased broadcasting on May 5, 2020 due to the cease-and-desist order (CDO) issued by the National Telecommunications Commission (NTC) and Solicitor General Jose Calida, O Shopping was affected by the network's shutdown; the channel also suspended its operations on digital terrestrial television and Cignal. On July 8, 2020, ABS-CBN released a statement that O Shopping will cease operations towards the end of 2020, and CJ-ENM has decided to move out of business completely. The retrenchment of employees will begin on August 7, 2020.[6][7] O Shopping continues to broadcast on Sky Cable and iWant.

History

O Shopping was launched on October 14, 2013 when ABS-CBN Corporation signed a deal with CJ ENM O Shopping Division (formerly CJ O Shopping Corporation) to create a TV home shopping channel in the Philippines. Operated by ACJ O Shopping Corporation, ABS-CBN Corporation invested an initial 200 million pesos for the joint-venture.[8] ABS-CBN provides the media platforms and the production of programs while CJ O Shopping provides the products and the logistics.

Hosts

Main hosts
  • Victor Anastacio (2013–2020)
  • Cara Eriguel (2013–2020)
  • Hiyasmin Neri (2013–2020)
  • Lesley Lina (2014–2020)
  • Sandro Hermoso (2015–2020)
  • Justine Peña (2015–2020)
  • Jamie Gabuya (2017–2020)
  • Maiko Williams (2018–2020)
  • Kyle Ortega (2019–2020)
  • Adi Amor (2019–2020)
  • Andre Co (2019–2020)
  • Cholo Dela Cruz (2020)
Guest host
  • BJoy Balagtas (2013–2020)
Celebrity guest host

Programming block

Current

  • Jeepney TV (9:15 AM to 9:30 AM on Mondays to Fridays and Sundays; 12:00 NN to 12:30 PM on Saturdays)
  • Kapamilya Channel (12:30 AM to 1:30 AM on Tuesdays to Saturdays; 1:00 AM to 2:00 AM on Sundays; and 12:45 AM to 2:00 AM on Mondays)

Previous

References

  1. ^ Lopez, Melissa Luz [@cnnphilippines] (July 8, 2020). "ABS-CBN says it will stop operations of ACJ O Shopping Corporation by end of year and will let go of employees starting August 7. The firm is a joint venture with Korean company CJ ENM in selling products on TV and online under the O Shopping brand @meltlopez" (Tweet). Retrieved July 8, 2020 – via Twitter.
  2. ^ "ABS-CBN launches shopping channel". The Philippine Star. November 12, 2013.
  3. ^ Camus, Miguel (October 29, 2013). "ABS-CBN invests P200M in home TV shopping program". Philippine Daily Inquirer.
  4. ^ R. Camus, Miguel (August 11, 2016). "ABS-CBN income jumped 76% in H1". Inquirer.net.
  5. ^ Desiderio, Louella (August 14, 2016). "ABS-CBN opening first experience store". Philstar Global.
  6. ^ "ACJ O Shopping Corp to cease operations, says ABS-CBN". ABS-CBN News. July 8, 2020. Retrieved July 8, 2020.
  7. ^ Lopez, Melissa Luz [@cnnphilippines] (July 8, 2020). "ABS-CBN on O Shopping venture: The past two years have been challenging for the company as it experienced financial losses. The COVID-19 outbreak has and will continue to take a toll on the business this year @meltlopez" (Tweet). Retrieved July 8, 2020 – via Twitter.
  8. ^ "ABS-CBN pumps P200M into Korean shopping channel". Rappler. October 29, 2013.
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