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DD India

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DD India
CountryIndia
Broadcast areaWorldwide (except Pakistan)
HeadquartersNew Delhi, Delhi, India
Programming
Language(s)English
Picture format1080i HDTV
(downscaled to letterboxed 576i/480i for the SDTV feed)
Ownership
OwnerPrasar Bharati, Ministry of Information and Broadcasting
Sister channelsDD News
DD National
DD Sports
DD Bharati
History
Launched
  • 14 March 1995; 29 years ago (1995-03-14)
    (as DD International)
  • 2000; 24 years ago (2000)
    (as DD World)
  • 26 January 2002; 22 years ago (2002-01-26)
    (as DD India)
Former namesDD International, DD World
Links
WebsiteOfficial Website
Availability
Streaming media
YouTubeOfficial Channel

DD India is an international state-owned English language news and current affairs channel from India. [1] The service is also aimed at the overseas market, similar to WION, CNN International, BBC World News, DW, TV5Monde, VOA, NHK World, Arirang, KBS World, CNA, RT, RTR-Planeta and broadcast through satellite and cable operators throughout the world as well as online and through its mobile apps. It became a full-fledged English news and current affairs channel in January 2019 followed by a decision of the parent Prasar Bharati's board.[2] The total budget provided by the government to this channel is ₹2,640 crore (US$320 million).[3]

DD India, a public service broadcaster, has been the second most watched English news channel in India since 2017 after Republic TV. It became the most watched channel in February 2019, according to the Indian newspaper Live Mint.[4] In the first quarter of 2019, DD India and Republic TV have alternated for the most-watched channel position in the English channel news weekly ratings as measured by BARC India group.[5] Prasar Bharati enhanced the DD India channel to DD India HD. DD India HD channel launched on 3 October 2020. Now DD India HD channel also available on DD Free dish DTH.[6]

History

DD India, an Indian pay television channel that was launched on 14 March 1995 as DD International, is available in 146 countries throughout the world.[7] It was rebranded as DD World in 2000 and again in 2002 as DD India. It is owned and operated by Doordarshan, India's state-owned television network. The international broadcaster features some original programming, such as dramas, comedy series, talk shows, documentaries, and re-runs of popular TV shows from other Indian television channels. In addition, it also airs some TV shows in other Indian languages, such as Urdu, Punjabi, Tamil, Telugu etc.

In the United States, the channel was launched on 26 July 2007, and is available on DirecTV.[8]

In 2019, it was relaunched as an English-language news channel, as Doordashan turned its already-dedicated news channel, DD News, into a Hindi-language only network while the international version of DD National was launched.[9]

See also

References

  1. ^ "DD India to reposition as English channel; digital platform to launch before elections". 23 January 2019.
  2. ^ @shashidigital (24 January 2019). "Yes DD India has been repositioned as English News and Current Affairs Channel following a decision of the…" (Tweet) – via Twitter.
  3. ^ "I&B ministry allocated Rs 4,071 crore in Budget 2021-22, Rs 303 crore less than last fiscal". February 2021.
  4. ^ Arnab Goswami buys back Republic Media shares from Asianet, Live Mint (A Hindustan Times Media company), Late Jha (May 6, 2019)
  5. ^ Dingdong Contest between DD India and Republic TV in English News Genre, Television India
  6. ^ Prasar Bharati launched DD India HD channel , Freedish Blog
  7. ^ "DD India". Doordarshan Network. Archived from the original on 23 May 2009. Retrieved 2009-05-06.
  8. ^ "Genesis Networks Provides U.S. Distribution Platform for DD India's Multilanguage Programming". Genesis Networks Inc. 26 July 2007.
  9. ^ "DD India to reposition as English channel; digital platform to launch before elections". 23 January 2019.
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