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ParknShop

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ParknShop
Company typeSupermarket
IndustryRetailing
Founded1973
Headquarters
Hong Kong
Number of locations
more than 345 stores
Area served
Hong Kong
mainland China
Macau
OwnerA.S. Watson Group
ParentCK Hutchison Holdings
Websiteparknshop.com
ParknShop
Chinese百佳
Transcriptions
Standard Mandarin
Hanyu PinyinBǎijiā
Yue: Cantonese
Yale RomanizationBaak Gāai
Jyutpingbaak3 gaai1

ParknShop (styled PARKnSHOP, Chinese: 百佳) is one of the two largest supermarket chains in Hong Kong, the other being Wellcome. ParknShop operates more than 300 outlets in Hong Kong, Macau and mainland China.

The first ParknShop store opened in Stanley, Hong Kong in 1973. For a decade the store remained a local retailer until the mid-1980s when it began to expand outside Hong Kong.

with an aim to provide seamless O+O (online and offline) experience, PARKnSHOP's eStore and mobile application offer added convenience to tech-savvy customers to shop from anywhere anytime.

ParknShop is a member of the A.S. Watson Group, a subsidiary of CK Hutchison Holdings Limited.

Locations

A ParknShop store in So Uk Estate, Sham Shui Po
A ParknShop Superstore in Marina Square West
A ParknShop store in Fu Cheong Estate, Sham Shui Po
International by ParknShop in The Peak Galleria
Fusion by ParknShop in Quarry Bay

Hong Kong

ParknShop has more than 300 stores and 9,000 employees in Hong Kong.[1] ParknShop opened the first superstore[fn 1] in Hong Kong in 1996 in Whampoa Garden[2] Phase 12 with a floor space of 4,200 m². The first ParknShop megastore[fn 2] opened in 2002 in Metro City Tseung Kwan O with a floor space of 6,700 m².

A.S. Watson Group also operates a number of supermarkets under different brand names that target higher-income consumers. There is one Great supermarket located at Pacific Place, one Gourmet supermarket at Leighton Centre (Causeway Bay), and Taste supermarkets at Festival Walk (Kowloon Tong), Citygate (Tung Chung), Stanley Plaza (Stanley), Hopewell Centre (Wan Chai), East Point City (Hang Hau, Tseung Kwan O), Maritime Square (Tsing Yi), Metroplaza (Kwai Fong, Kwai Chung) and TMTplaza (Tuen Mun). In 2007, another brand, International by ParknShop, was introduced at Happy Valley, Hong Lok Yuen, United Centre at Admiralty and Cyberport which specialises in organic foods.

ParknShop's higher-income stores are billed as a "lifestyle" food stores and stock a large variety of imported goods, as well as fresh fruit and vegetables and many nonfood items. The upmarket stores were launched in November 2004, when the existing 3,300 m2 (35,000 sq ft) ParknShop store located at Festival Walk in Kowloon Tong was rebranded as Taste.

Mainland China

In 1984 ParknShop opened its first mainland China store in Shekou, the first foreign retailer to enter the mainland Chinese market. The chain's first mainland superstore opened in 2000 and its first mainland megastore followed in 2001 in the Tianhe district of Guangzhou. There are now about sixty ParknShop stores in northern and southern China, including locations in Guangzhou, Shenzhen, Dongguan and Zhuhai.

History

Labour outsourcing

In April 2005, the ParknShop chain, including the rebranded Taste superstore in Festival Walk, controversially dismissed 525 employees, when the company outsourced the labour for its fresh foods counter; most of the employees were dismissed just before the Chinese New Year in 2006. The aggrieved employees included many low-paid workers of longtime service. The employees' union complained that although 90% of the dismissed workers were rehired at the same position as before, their wages were lowered (some reportedly by as much as 44%), and their working hours were increased from 10 to 12 hours by the outsourcing subcontractor. The resulting average hourly rate was HK$18.[3]

Proposed sale by Hutchison

In 2013, Hutchison invited bids for the entire ParknShop chain, during "a strategic review" of the ParknShop business, for an expected price of US$3 billion to US$4 billion. The company received eight bids, from: China Resources Vanguard (China / Hong Kong), Wal-Mart Stores (US), Aeon (Japan), Woolworths (Australia) and Wesfarmers (Australia), CP Group (Thailand), and Sun Art Retail (China).[4] However, in October the company announced that it would retain ownership of the chain and focus on expanding in China.[5]

Generic products

ParknShop sells products under generic brands, both what it calls "private label"[fn 3] and "Best Buy"[fn 4] branding. Their group of supermarkets also exclusively carries a variety of Waitrose and Groupe Casino products from the UK and France respectively.

ParknShop participates in A.S. Watson's customer loyalty program, called "MoneyBack" [fn 5].

See also

Notes

  1. ^ Chinese: 超級廣場; pinyin: Chāojí guǎngchǎng
  2. ^ Chinese: 購物廣場; pinyin: Gòuwù guǎngchǎng
  3. ^ Chinese: 百佳牌; pinyin: Bǎi Jiā pái
  4. ^ Chinese: 超值牌; pinyin: Chāo zhí pái
  5. ^ Chinese: 易賞錢

References

  1. ^ "Company Overview". Retrieved 30 June 2007.
  2. ^ PARKnSHOP milestones
  3. ^ Wong, Ching (April 2006). "PARKnSHOP Outsourcing adds insult to injury" (in Chinese). U-Beat magazine Chinese University of Hong Kong. Retrieved 25 March 2007.
  4. ^ Eight bids received for Li Ka-shing's ParknShop, South China Morning Post, 17 August 2013
  5. ^ RPT-Hutchison drops plan to sell ParknShop supermarkets business, Reuters. 20 October 2013
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