T-Mobile (brand): Difference between revisions
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As well as current [[kit (football)|kit]] sponsors for [[FC Bayern Munich|Bayern Munich]], [[Ferencvárosi TC]], and West Bromwich Albion, T-Mobile were co-sponsors of [[Everton F.C.|Everton]] with the One2One brand and they also sponsored the [[FA Youth Cup|2002 FA Youth Cup Final]]. T-Mobile were also kit sponsors for English club [[Birmingham City F.C.|Birmingham City]]. The phone company is also involved in sponsoring leagues, such as the [[Austrian Football Bundesliga]], which is currently named the '''T-Mobile Bundesliga'''. It was also the official global mobile phone carrier for the [[2006 FIFA World Cup]] football tournament in [[Germany]] and sponsored its own cycling team, the [[T-Mobile Team]]. |
As well as current [[kit (football)|kit]] sponsors for [[FC Bayern Munich|Bayern Munich]], [[Ferencvárosi TC]], and West Bromwich Albion, T-Mobile were co-sponsors of [[Everton F.C.|Everton]] with the One2One brand and they also sponsored the [[FA Youth Cup|2002 FA Youth Cup Final]]. T-Mobile were also kit sponsors for English club [[Birmingham City F.C.|Birmingham City]]. The phone company is also involved in sponsoring leagues, such as the [[Austrian Football Bundesliga]], which is currently named the '''T-Mobile Bundesliga'''. It was also the official global mobile phone carrier for the [[2006 FIFA World Cup]] football tournament in [[Germany]] and sponsored its own cycling team, the [[T-Mobile Team]]. |
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==See also== |
==See also== |
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Revision as of 00:59, 16 September 2009
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| Company type | Subsidiary of Deutsche Telekom |
|---|---|
| Industry | Wireless Services Supervisor = Supervsior Number 1 |
| Founded | 1990 |
| Headquarters |  Bonn, Germany |
Key people | Hamid Akhavan – CEO |
| Products | GSM, GPRS, EDGE, 3G, UMA, UMTS (HSDPA), WLAN Hotspots(WiFi), T-Mobile HotSpot @Home |
| Website | www.t-mobile.net |
T-Mobile is a subsidiary of Deutsche Telekom and belongs to the FreeMove Business alliance.
T-Mobile is a group of mobile phone corporate subsidiaries (all under the ownership of Deutsche Telekom) that operate GSM and UMTS networks in Europe and the United States. The T stands for Telekom. T-Mobile also has financial stakes in mobile operators in Central and Eastern Europe. Globally, T-Mobile has some 150 million subscribers [1], making it the world's eighth largest mobile phone service provider by subscribers and the third largest multinational after the United Kingdom's Vodafone and Spain's Telefónica. T-Mobile USA is the fourth largest wireless telecommunications network in the U.S. market with 33.5 million customers after Verizon Wireless, AT&T Mobility, and Sprint Nextel. T-Mobile International has a substantial presence in eleven European countries (Austria, Croatia, Czech Republic, Germany, Hungary, Macedonia, Montenegro, the Netherlands, Poland, Slovakia, and the United Kingdom) as well as in the United States.
In late 2005, Deutsche Telekom attempted to acquire rival mobile network operator O2, but was beaten out by Spain's Telefónica[2].
In March 2008, the company announced they planned to acquire Siemens Wireless Modules (now known as Cinterion Wireless Modules) as part of the JOMA consortium. The Siemens Wireless Modules spin off to Cinterion Wireless Modules was concluded on May 1, 2008.
The T-Mobile ring tone was composed by Lance Massey.
History
In Germany, its home market, T-Mobile is the largest mobile phone operator with almost 36 million subscribers (As of January 2008[update]), closely followed by its primary rival, Vodafone. The highly profitable GSM network in Germany is scheduled to be supplemented and ultimately replaced by UMTS, for which T-Mobile spent EUR 8.2 billion in August 2000 to acquire one of the six licenses for Germany.
On July 1, 1989, West Germany's state-owned postal monopoly, Deutsche Bundespost (DBP) was reorganized, with telecommunications consolidated in a new Deutsche Bundespost Telekom unit; this was renamed Deutsche Telekom in 1995, and began to be privatized in 1996.
The analog first-generation C-Netz ("C Network", marketed as C-Tel) was Germany's first true mobile phone network (the A and B networks, also owned by the post office, had been previous radiotelephone systems), and was introduced in 1985. Following German reunification in 1990, it was extended to the former East Germany.
On July 1, 1992, the Deutsche Bundespost Telekom began to operate Germany's first GSM network, along with the C-Netz, as its DeTeMobil subsidiary. The GSM 900 MHz frequency band was referred to as the "D-Netz", and Telekom named its service D1; the private consortium awarded the second license (formerly Mannesmann, now Vodafone) chose the equally imaginative name D2. In 1996, as Deutsche Telekom began to brand its subsidiaries with the T- prefix, the network was renamed T-D1 and DeTeMobil became T-Mobil; the C-Netz, in the process of being wound down, was not rebranded, and was shut down in 2000. In 2002, as Deutsche Telekom consolidated its international operations, it anglicized the T-Mobil name as T-Mobile, although sometimes also using the name T-D1 within Germany. It is still common for Germans to refer to T-Mobile and Vodafone as D1 and D2.
D1 introduced short message service (SMS) services in 1994 and began a prepaid service, Xtra, in 1997.[3]
Global operations
Austria
Until 2000 T-Mobile was a shareholder of the former max.mobil. network. In April 2001 it acquired 100 percent and subsequently introduced the T-Mobile brand in Austria by rebranding max.mobil. in April 2002 as T-Mobile Austria.
In 2005 it acquired former competitor tele.ring from Western Wireless International. It is now used as a discount brand.
Croatia
T-Mobile entered the Croatian market in October 1999 when Deutsche Telekom (DT) initially acquired a 35 percent interest in Hrvatski telekom, including its cell phone service provider Cronet. Two years later, DT signed an agreement with the Croatian government to acquire the additional 16 percent needed for a majority holding. In January 2003, Hrvatski Telekom assembled all of its mobile activities under a single brand HTmobile. Finally, in October 2004, HTmobile became T-Mobile Hrvatska, or T-Mobile Croatia, thus joining the global T-Mobile family also by name.[citation needed]
Czech Republic
T-Mobile was previously known as Paegas in the Czech Republic.
T-Mobile Czech Republic a.s. has been operating in the Czech market since 1996. As of 30 May 2008, 5.273 million customers were using T-Mobile services.
T-Mobile Czech Republic a.s. operates a public mobile communications network on the GSM standard in the 900 and 1800 MHz bands and is also authorized to operate a UMTS network. T-Mobile was the first operator in the Czech Republic to launch this third-generation technology on 19 October 2005 under the name Internet 4G.[citation needed]
Hungary
In May 2004, the same day as Hungary joined the European Union, the former company, named Westel (which was owned entirely by the former Matáv) changed its name, and the entire marketing. Westel was the most popular cellphone network in Hungary at the time. The company was called T-Mobile Hungary, but after some financial decisions, as with the other T- companies, it formed to Magyar Telekom Nyrt. Mobil Szolgáltatások Üzletág (Hungarian Telekom, Mobile Services Business Unit), but they still say T-Mobile. T-Mobile also provides high-speed services, like EDGE, 3G, and HSDPA in the major cities of Hungary.[citation needed]
Macedonia
In Macedonia, T-Mobile was previously known as Mobimak. The company has been operating in the Macedonian market since 1996. On 7 September 2006, Mobimak accepted the international T-Mobile branding. By June 2007, T-Mobile reached 1 million subscribers, out of which 85% were active and using their services. T-Mobile MK covers 98.5% of the population. It has a GSM 900 license, offers GPRS, MMS and mobile internet services using T-Mobile HotSpots and has implemented the EDGE fast mobile internet specification. T-Mobile Macedonia applied for a UMTS license on 1 August 2007. The current codes are 070/071/072.[citation needed]
Montenegro
T-Mobile brand entered the Montenegrin market in 2006 through the acquisition of MoNet GSM mobile provider. T-Mobile Montenegro (T-Mobile Crna Gora) is fully owned by T-Crnogorski Telekom, which is itself owned by Magyar Telekom, a subsidiary of Deutsche Telekom. Although the acquisition by Magyar Telekom was done in 2005, it was not until September 26, 2006 that the MoNet GSM operator was re-branded as T-Mobile Montenegro.[citation needed]
MoNet GSM launched on 1 July, 2000, as part of Telecom Montenegro. It became an independent incorporated limited liability company a month later, on August 1, 2000. The company currently holds around 34 percent of the Montenegrin market and uses GSM 900, GPRS, and EDGE technologies. Since June 21, 2007 3G/UMTS services have been available in larger cities as well as on the coast.[citation needed]
Netherlands
T-mobile entered the Dutch market by the acquisition of Ben on September 20, 2002. T-Mobile Netherlands, a wholly-owned subsidiary of T-Mobile International, acquired Orange Netherlands from France Télécom for EUR 1.33 billion. This makes it the second largest mobile telephone operator in the country behind KPN. [4]
Poland
T-Mobile owns 93%[5] of Era, which serves over 13 million customers,[citation needed] and owns licenses for GSM 900, 1800, and UMTS, including wireless Internet access through HSDPA technology based on Blueconnect.
Slovakia
T-Mobile entered the Slovak market in May 2005, when it acquired EuroTel Bratislava, and renamed it T-Mobile Slovensko.
The company has the same GSM coverage[6] as Orange Slovensko in Slovakia. A third provider, Telefónica O2 Slovakia, obtained license in October 2006 and launched commercial service in February 2007,[7][8]. T-Mobile launched the country's first 3G network in January 2006 in the centre of the capital city, Bratislava.[9]
United Kingdom
T-Mobile UK started life as Mercury One2One, a GSM mobile network operated by the now-defunct Mercury Communications.[10] Later known simply as One 2 One, it was the world's first GSM 1800 network[11] when it launched in September 1993. In its final days it was operated as a joint venture between Cable and Wireless and American cable provider Mediaone Group, which had a number of investments in Britain dating back to its days as the US West Media Group. One 2 One was purchased by Deutsche Telekom in 1999[12] and rebranded as T-Mobile in 2002.[13]
T-Mobile offers both pay-as-you-go and pay-monthly contract phones. The pay-monthly contracts are branded as 'Flext', which gives the consumer a monetary allowance to use each month, and 'Combi', which works as many other contracts in giving the consumer a fixed amount of minutes and SMS messages. The network also offers other contract options for off-peak users and customers who call within network predominantly, together with 'boosters', which can be added on to a contract to save each consumer money depending on how they use their phone. T-Mobile launched their 3G UMTS services in the Autumn of 2003.
On 12 December 2007, it was confirmed that a merger of the high-speed 3G and HSDPA networks operated by T-Mobile UK and 3 (UK) was to take place starting January 2008. This will leave T-Mobile and 3 with the largest HSDPA mobile phone network in the country, with a theoretical maximum speed of 6.5 MB/s, rising to 7.2 MB/s over the course of the year.
On September 8, 2009 France Telecom's Orange and T-Mobile parent Deutsche Telekom announced they were in advanced talks to merge their UK operations to create the largest mobile operator with 37% of the market. It is unclear the long-term future of either brand when such deal is completed in November, although both brands will be maintained for the first eighteen months at least. [14]
United States
T-Mobile USA is the United States based subsidiary of T-Mobile International AG. T-Mobile USA is currently the fourth-largest wireless carrier in the U.S. market with approximately 34 million customers as of June 2009 and annual revenue of US$17 billion.[15]
The U.S. T-Mobile network predominately uses the GSM/GPRS/EDGE 1900 MHz frequency-band, making it the largest 1900 MHz network in the United States. Service is available in 98 of the 100 largest markets and 268 million potential customers (POPS). In September of 2008 T-Mobile began rolling out it's 3G network (operating on the 1700 MHz band) to service G1 customers in 14 initial cities. T-Mobiles UMTS (3G) service is now active in over 30 major US cities and operates on over 15 new devices.
Just like the spectrum that the majority of Central and South America plan to use[citation needed], T-Mobile USA uses a radio frequency band (1700/2100 MHz)(AWS Band) for its 3G network . The carrier states it allows faster download and upload data speeds utilizing HSDPA technology, which allows for simultaneous voice and data. Upgrades to HSDPA+ are planned for 2010 which may boost average download speeds near 10 Mbps[citation needed]. Their HSDPA footprint should exceed nearly 208M POPS by the end of 2009[citation needed].
Headquartered at 12920 Se 38th St, Bellevue, WA 98006-1350 in Factoria, Bellevue, WA, the U.S. company was previously known as VoiceStream Wireless or Powertel. In July 2001, VoiceStream was acquired by Deutsche Telekom for US$50.7 billion,[16] and in September 2002 changed the company name nationally to T-Mobile.
On September 17, 2007, T-Mobile USA announced the acquisition of SunCom Wireless for US$2.4 billion. The acquisition expanded the network coverage to North Carolina, South Carolina, Tennessee, Georgia, Puerto Rico and the U.S. Virgin Islands. At the end of the second quarter of 2007, SunCom had more than 1.1 million customers. The deal closed on February 22, 2008.
In August 2009, T-Mobile sent a notice to customers who are on paper billing that starting in September, they would be charged $2 extra for paper billing, and that detailed billing customers would be charged $4 for paper detailed billing. This has been an effort of the company to switch customers over to paperless billing.
T-Mobile G1
T-Mobile announced in August 2008 that they would offer the first smartphone to use Google's Android software, with hardware produced by HTC. It was released on October 22, 2008, at a price of $179 USD with a two year contract, and $399 without. The phone is part of an open standards effort of the Open Handset Alliance.[17]
The Samsung Behold
The Samsung Behold SGH-T919 is a touch-screen, 3G candybar style mobile phone introduced by Samsung late in the year of 2008. The Behold is among one of the first Samsung mobile phones released to be touch-screen along with the Samsung Omnia, the Samsung Instinct, the Samsung Eternity, and the Samsung Tocco. The Samsung Behold is the "American" release of Samsung Tocco which is only sold in Europe and Asia so the features and design of both of these phones are similar. Some of the Behold's biggest competitors are the Apple iPhone (AT&T), T-Mobile G1 (HTC Dream), LG Dare (Verizon), Samsung Instinct (Sprint), and Samsung Eternity (AT&T). It is currently available only to customers of T-Mobile.
Internet hotspots (802.11 WiFi)
In addition to mobile phone service, T-Mobile also operates WiFi hotspots in the United States and Europe. In the USA alone, it operates over 8,000 (as of December 22 2006) T-Mobile HotSpot locations for Internet access, including such locations as airports, airline clubs, Starbucks coffeehouses (see below), Kinko's, Borders Books and Music, Hyatt, and Red Roof Inn Hotels. The U.S. WiFi infrastructure was completely replaced when T-Mobile bought the Wireless ISP MobileStar. In addition, Sony Computer Entertainment on behalf of T-Mobile introduced a HotSpot Locator and HotSpot Promotional Period (6 months from activation) for the Sony PSP system and Sony Mylo system. Both promotions are separate, and, by combining the total time allotted for each system, users can have up to one year free access, by using six months on the Mylo, and six months on the PlayStation Portable.
Beginning the second quarter of 2008, T-Mobile will no longer be the provider of Wi-Fi access for Starbucks coffeehouses, which ended its 2001 deal, switching to AT&T.[18] However, through a roaming agreement with AT&T, T-Mobile HotSpot subscribers will still be able to use the AT&T Starbucks wireless networks for a limited time.[19]
Statistics of Deutsche Telekom's GSM networks
- All T-Mobile networks (including affiliates and minority owned): 148.4 million (as of March 2009)[20]
T-Mobile branded networks (March 31, 2009)
| Location | Subscribers |
|---|---|
| Austria | 3.3 million |
| Croatia | 2.8 million |
| Czech Republic | 5.4 million |
| Germany | 39.0 million |
| Hungary | 5.3 million |
| Macedonia and Montenegro | 1.9 million |
| Netherlands | 5.2 million |
| Slovakia | 2.3 million |
| United Kingdom | 16.7 million |
| United States | 33.2 million |
| Total | 115.2 million |
Mobile operators in which T-Mobile has a substantial stake
| Albania — | AMC1 |
| Bulgaria — | GLOBUL1 |
| Bosnia and Herzegovina — | HT d.d. (ERONET) |
| Greece — | Cosmote1 |
| Poland — | Era - over 13 million customers |
| Romania — | Cosmote1 |
- 1 Deutsche Telekom and Greece each have 25 percent plus one of the shares of parent company OTE.
Sponsorship
 |
T-Mobile was the official sponsor of English Premier League side West Bromwich Albion. They also previously sponsored Rotherham United as well as Scottish Premier League clubs Rangers and Celtic.
As well as current kit sponsors for Bayern Munich, Ferencvárosi TC, and West Bromwich Albion, T-Mobile were co-sponsors of Everton with the One2One brand and they also sponsored the 2002 FA Youth Cup Final. T-Mobile were also kit sponsors for English club Birmingham City. The phone company is also involved in sponsoring leagues, such as the Austrian Football Bundesliga, which is currently named the T-Mobile Bundesliga. It was also the official global mobile phone carrier for the 2006 FIFA World Cup football tournament in Germany and sponsored its own cycling team, the T-Mobile Team.
Kayla Plumeau Is The Greatest Supervisor Of All Time...And She's Super Hott...and She Should have Ryan Resource.
See also
- Deutsche Telekom (DT)
- Electronic Beats
- i wireless
- Open Handset Alliance
- T-Mobile Arena
- T-Mobile Team
- T-Online
- Western Wireless Corporation
References
- ^ [1]
- ^ Telefonica grabs O2 from under T-Mobile's nose
- ^ T-Mobile.de Mobilfunk History
- ^ T-Mobile dringt Vodafone terug
- ^ [2]
- ^ Orange Slovensko a.s. (Orange SK) - Interactive Coverage Map
- ^ Telefónica O2 Slovakia s.r.o. - Network Information
- ^ T-Mobile Slovensko, a.s. (T-Mobile SK) - Interactive Coverage Map
- ^ T-Mobile Slovensko, a.s. (T-Mobile SK) - Network Information
- ^ "Mercury One-2-One challenges the U.K. cellular competition, Mobile Phone News, Sept 13, 1993 "
- ^ http://www.gsmworld.com/about-us/history.htm
- ^ http://news.bbc.co.uk/1/hi/business/413371.stm
- ^ One 2 One to rebrand as T-Mobile
- ^ [3]
- ^ Unstrung - T-Mobile USA Reports Q3 - Wireless News Wire
- ^ VoiceStream, Deutsche Telekom Seal $50.7B Deal (Reuters)
- ^
Holson, Laura (2008-08-14). "Smartphone Is Expected via Google". New York Times. Retrieved 2008-08-15.
{{cite news}}: Unknown parameter|coauthors=ignored (|author=suggested) (help) - ^ Wi-Fi Networking News: T-Mobile Loses Starbucks; AT&T Becomes Wi-Fi Hotspot Giant
- ^ Starbucks Dumps T-Mobile in Favor of AT&T - washingtonpost.com
- ^ T-Mobile Group Report
T-Mobile's My Touch 3g Phone Review
External links
- T-Mobile International
- Deutsche Telekom (DT)—T-Mobile's parent company
- T-Mobile cell phone coverage dead zones reported by users
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