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Revision as of 21:40, 9 August 2009

EasyPizza
Company typesubsidiary
IndustryFood and Beverage
Genrefranchise
Founded2004
FounderStelios Haji-Ioannou
Headquarters
London
,
UK
ProductsPizzas
ParenteasyGroup
Websitehttps://www.easypizza.com

EasyPizza (styled as easyPizza) is a yield management delivery-only pizza company in Milton Keynes. Launched on 17 December 2004, the company is owned by the EasyGroup group of companies. EasyGroup lost a High Court case against EasyPizza, a London based pizza delivery chain owned by Mr Karl Kahn who successfully accused EasyGroup of bullying and underhanded practices.

Unlike most other delivery chains, EasyPizza facilities store pre-made, frozen pizzas. For this reason, customers must choose their pizza from a limited array of varieties — substitutions are not allowed. Also unusually, EasyPizza offers discount rates for pizzas ordered in advance and at off-peak hours, a strategy to improve the utilization rate of their ovens.

Franchises began operating in early 2006. As of June 2006 EasyPizza has 15 outlets located in Acton, Bedworth, Earls Court, Coventry, Hayes, Hove, Bognor Regis, Brighton, Burgess Hill, Eastbourne, Hastings, Milton Keynes, Peacehaven, Shoreham and Worthing. The branch in Fareham was not taking orders due to "operational issues".[1] All of the original 10 outlets, with the exception of the Milton Keynes and Fareham branches, are branches of Famous Moe's, an independent Sussex-based pizza delivery chain.

References

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