Cartoonito

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Cartoonito
Cartoonito logo.svg
Launched Cartoon Network Too block
4 September 2006
standalone channel
24 May 2007 (UK and Ireland)
22 August 2011 (Italy)
1 September 2011 (Spain)
1 December 2012 (Asia)
Closed Cartoon Network Too block
23 May 2007
standalone channel
30 June 2013 (Spain)
1 January 2015 (Asia)
Owned by Turner Broadcasting System Europe Ltd
Parent: WarnerMedia
Ultimate Parent: AT&T
Mediaset (Cartoonito Italy Only)
Picture format 576i (16:9 SDTV)
Audience share 0.07% (April 2017 (2017-04), BARB)
Country United Kingdom
Ireland
Language English (UK and Ireland)
Italian (Italy)
Broadcast area United Kingdom
Ireland
Italy
Headquarters London, United Kingdom
New York City, New York (LazyTown Headquarters)
Replaced Toonami (UK and Ireland)
Boomerang (Spain and Asia)
Replaced by Boomerang (Asia)
Sister channel(s) Cartoon Network
Boomerang
CNN International
Turner Classic Movies
Website www.Cartoonito.co.uk
www.Cartoonito.it
Availability
Terrestrial
Digital (in Italy) LCN 46
(Where available)
Satellite
Sky Channel 619
Tivù Sat
Italy
Channel 41 (SD)
Cable
Virgin Media Channel 706
TalkTalk Plus TV Channel 488
WightFibre Channel 109
Virgin Media Ireland Channel 618
IPTV
BT Channel 488
Plusnet Channel 488
Eir Vision Channel 619
Streaming media
Sky Go Watch live
(UK and Ireland only)
Now TV Watch live (UK only)
TVPlayer Watch live (UK only) (TVPlayer Plus subscription required)
Virgin TV Anywhere Watch live (UK only)

Cartoonito is a pre-school brand owned and distributed by Turner, available as dedicated television channels in the United Kingdom, Ireland and Italy, and also as a block on Boomerang across Europe, the Middle East, and Africa.[1] Cartoonito used to be available as a channel in its own right in Southeast Asia, owned and operated by Turner Broadcasting System Asia Pacific, Inc.[2] and also as a branded block on Cartoon Network Arabic. The brand is aimed at young children under the age of 6 years.[3]

History[edit]

Cartoonito was originally a programming block on Cartoon Network Too with it airing between 06:00 and 15:00. It started on 4 September 2006 with it airing for the last time (as a block on Cartoon Network Too) on 23 May 2007 as it got its own channel as a replacement for the original version of Cartoon Network Too. As it was no longer a block on Cartoon Network Too, it expanded its broadcasting hours to 03:00 until 19:00, timesharing with Turner Classic Movies 2, another UK-only spin-off channel from Turner Classic Movies.[citation needed]

In addition, the programming block agreements with Cartoon Network Too terminated, which made it 24 hours for the first time as it replaced Toonami as the current version. However, from September 2009 until March 2010, Boomerang gave up its morning programming for a new Cartoonito slot,[citation needed] terminating its 24-hour schedule which had been in place since 2001.[citation needed]

On 25 March 2010, Cartoonito was added to Virgin Media on channel 706.[4] In early 2011, Cartoonito changed its hours to 04:00 until 20:00, and revamped its early hour schedule to include more pre-school orientated shows.

Despite Turner Classic Movies 2 closing on 13 August 2013 at 4:00am, and being replaced with Turner Classic Movies +1 later in the day[citation needed], the British version of Cartoonito continued to only broadcast from 4:00am to 9:00pm.

On 15 December 2016, Cartoonito was added to TalkTalk on channel 488.[5]

Cartoonito UK switch to 16:9 Widescreen on 1 November 2017. The channel started broadcasting 24 hours a day on 15 January 2018.[6]

On 2nd March 2018, Cartoonito UK rebranded, the channel is now using the same graphics package as Cartoonito Italy.[7]

International[edit]

Italy[edit]

In Italy, Cartoonito is a pre-school channel in Italy which launched on 22 August 2011. It's owned by Turner Broadcasting System Europe.

Spain[edit]

Turner Broadcasting System Europe had announced it would rollout its UK-based preschoolers' channel Cartoonito across Europe, the Middle East and Africa, increasing the brand's distribution to 125 million homes in 112 territories.[8] The channel closed on 30 June 2013 in Spain, along with Cartoon Network, with its shows moving to Boing.

Southeast Asia[edit]

On 1 December 2012, Cartoonito launched in Asia Pacific in conjunction with its localized website. A key market upon launch is the Philippines, which began transmission initially in SD on the country's largest cable provider, SkyCable. Cartoonito is available as part of its Metropack and on an a la carte basis via Skycable Select.[9] Cartoonito was replaced by Boomerang on 1 January 2015.[10]

India & Pakistan[edit]

In India & Pakistan, Cartoonito was launched as a morning block for a variant of the Indian version of Cartoon Network, broadcasting for seven days a week, starting from 7 August 2013.

Middle East and North Africa[edit]

In the MENA region, an Arabic-dedicated version of Cartoonito was launched as a morning block for Cartoon Network Arabic, broadcasting for seven days a week, starting from 4 September 2011. Simultaneously, Cartoonito is also available in English in the Middle East via the Cartoonito block on the pan-European Boomerang channel. In early 2014, Cartoonito stopped broadcasting on both Cartoon Network Arabic and the pan-European Boomerang channel.

Central and Eastern Europe[edit]

In Central and Eastern Europe, Cartoonito was launched as a morning and afternoon block for Central and Eastern European Boomerang, broadcasting 7 days a week starting from 12 October 2011. It is cancelled from January 2014.

South Africa[edit]

In South Africa, Cartoonito was launched as a morning block for a variant of the pan-European Cartoon Network, broadcasting for seven days a week, starting from 7 May 2012.

Programming[edit]

Mascots[edit]

The mascots of the channel are the titular CGI-animated Cartoonitos, anthropomorphic 6 3D shapes named Cuba (a red male cube), Ting (a pink female star), Spike (a blue male square-based pyramid), Bubble (a yellow female sphere), Lolly (a purple female cylinder), and Ringo (a green male ring).

Back when the brand (and later channel) launched, half of them spoke French, and were named Dink, Ting-a-ling, Zip, Bobble, Lully, and Rollo respectively. It continued until late 2009.

In late 2017 with the relaunch of the channel in Italy (and later the UK), the Cartoonitos also gained a new refreshed look, and no longer talk. They are now animated in Flash Animation.

References[edit]

  1. ^ Whittock, Jesse (21 April 2011). "Cartoonito spreads across EMEA". C21Media. Retrieved 13 August 2013. 
  2. ^ Dickson, Jeremy (27 November 2012). "Toonami and Cartoonito to bow in Asia December 1". Kidscreen. Retrieved 13 August 2013. 
  3. ^ [1] Archived 15 February 2012 at the Wayback Machine.
  4. ^ "Virgin Media Expands Kids' Line-up with Cartoonito". Virgin Media. 1 March 2010. [permanent dead link]
  5. ^ "Cartoonito UK Now Available On TalkTalk TV". Regular Capital. Retrieved 19 April 2018. 
  6. ^ "Cartoonito UK Now Available 24 Hours A Day". Regular Capital. Retrieved 26 January 2018. 
  7. ^ "Cartoonito UK Rebranded 2nd March 2018". RegularCapital: Cartoon Network News. Retrieved 7 March 2018. 
  8. ^ "Turner Broadcasting to launch Cartoonito across EMEA". AMEinfo. 21 April 2011. Archived from the original on 5 August 2011. Retrieved 7 September 2011. 
  9. ^ https://archive.is/20130209221557/http://finance.yahoo.com/news/cartoonito-launches-philippines-020000889.html. Archived from the original on 9 February 2013. Retrieved 4 December 2012.  Missing or empty |title= (help)
  10. ^ Franks, Nico (9 December 2014). "Turner throws Boomerang into Asia". C21Media. Retrieved 20 January 2015. 

External links[edit]