WDVI

WDVI

Rochester, New York
Broadcast area	Rochester area
Frequency	100.5 MHz (HD Radio)
Branding	The Drive
Programming
Format	Hot Adult Contemporary
Ownership
Owner	iHeartMedia, Inc. (Citicasters Licenses, Inc.)
Sister stations	WAIO, WHAM, WHTK, WKGS, WNBL, WVOR
History
Former call signs	WVOR-FM (1963-2006)
Call sign meaning	DVI = DrIVe (callsign transposed)
Technical information
Facility ID	37546
Class	B
ERP	50,000 watts
HAAT	146.0 meters
Transmitter coordinates	43°2′1.00″N 77°25′18.00″W
Links
Webcast	Listen live (via iHeartRadio)
Website	mydrivefm.com

WDVI is a hot adult contemporary station in Rochester, New York, broadcasting on 100.5 FM. The station is owned by iHeartMedia, Inc.. Its studios are located at the One HSBC Plaza building in downtown Rochester, and its transmitter site is in Victor, New York.

100.5 was previously known as WVOR, a hot adult contemporary music station for many years. The station was owned by the Lincoln Group before being sold to American Radio Systems (ARS), a forerunner of today's CBS Radio. ARS was forced to sell the station to Jacor to meet Federal Communications Commission (FCC) ownership restrictions. Jacor would later be absorbed by Clear Channel (now iHeartMedia).

WVOR rebranded as "The Drive" in 2006, leaning its direction towards adult album alternative; the WVOR calls would be placed on sister station WISY, in nearby Canandaigua. The station is still a Mediabase hot adult contemporary reporter, however. The AAA lean was dropped in 2012.

External links

• WDVI in the FCC FM station database
• WDVI in Nielsen Audio's FM station database