KKCW

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KKCW
Kkcw logo.jpg
CityBeaverton, Oregon
Broadcast areaPortland, Oregon
Salem, Oregon
Vancouver, Washington
BrandingK103
SloganPortland's Best Variety of the 80s, 90s, and Today
Frequency103.3 MHz (also on HD Radio)
Translator(s)92.7 K224DL (Portland, relays HD3)
First air dateFebruary 24, 1984
FormatAdult Contemporary
HD2: Smooth Jazz
HD3: Air 1
ERP100,000 watts
HAAT470 meters
ClassC
Facility ID68210
Transmitter coordinates45°31′21.00″N 122°44′45.00″W / 45.5225000°N 122.7458333°W / 45.5225000; -122.7458333
Callsign meaningK K Country Western (originally was to sign on the air with a country format)
Former callsignsKTJA (1982-1984, CP)
OwneriHeartMedia, Inc.
(Citicasters Licenses, Inc.)
Sister stationsKKRZ, KFBW, KLTH, KXJM, KPOJ, KEX
WebcastListen Live; Direct stream access (AAC)
Websitek103.iheart.com

KKCW (103.3 FM, "K103") is a commercial broadcast radio station licensed to Beaverton, Oregon and serves the greater Portland metropolitan area. The transmitter is located in Portland's west hills, while studios are in Tigard, Oregon. The station's format is Adult Contemporary.

History[edit]

In 1984, KKCW intended to sign on with a country music format. The C and W in the call letters stood for country and western, but music station KUPL beat them to the punch.[1] Although KKCW has been programming adult contemporary since its inception, it has adapted to the changing tastes among its listeners by moving away from the softer product to a fresher musical library (given the competition it has from Adult Top 40 rivals KRSK and KBFF).

HD Programming[edit]

KKCW-HD2[edit]

KKCW-HD2 is programming a smooth jazz format that resembles former sister station KIJZ that used to broadcast on 105.9 FM until August 2007. Their motto is, "KKCW-for easy listening through tough times." This station went off the air in August 2019 but can still be heard on the Smooth Jazz station on iHeartRadio.

KKCW-HD3[edit]

KKCW-HD3 is programming EMF's Air 1 Christian worship format and is relayed on FM translator K224DL 92.7 FM.[2]

References[edit]

External links[edit]