|This article needs additional citations for verification. (February 2009)|
|Industry||Sportswear and Sports Goods|
|Founded||Kutztown, Pennsylvania (1898)|
|Headquarters||Lexington, Massachusetts, United States|
|Parent||Wolverine World Wide|
The company's first factory was founded in 1898 at Kutztown, Pennsylvania, on the high banks of the Saucony Creek. In 1910, Russian immigrant Abraham Hyde started a shoe company in Cambridge, Massachusetts, called Hyde Athletic Industries. Over the years, Hyde became known for making athletic footwear including brands such as SpotBilt and PF Flyers; Hyde Athletic Industries bought Saucony in the late 1960s, and moved it to Cambridge. In 1979 two of Saucony's running shoes were selected in the top 10 by Runner's World magazine (the Hornet was chosen best value) and by the following spring the demand for the product had gone up 20 fold. In the late 1980s, when Saucony became Hyde's dominant brand, the name of the company was officially changed from Hyde Athletic Industries to Saucony.
In June 2005, the Stride Rite Corporation (maker of Keds, Sperry Top-Sider and other brands) announced an agreement to acquire Saucony. Both companies are based in the greater Boston, Massachusetts area: Lexington. Stride Rite was acquired by Payless ShoeSource in Autumn 2007.
In 2012, Saucony, along with Keds, Stride Rite and Sperry Top-Sider, became part of Wolverine World Wide after a joint agreement with Blum Capital Partners and Golden Gate Capital acquired the Performance Lifestyle Group of Collective Brands for US$1.23 billion.
The company offers a variety of footwear choices, such as running, trail running, racing, walking, and a college collection. Each of these types of shoes utilizes specific technology relevant to the type of targeted activity. The shoes are designed for 3 main purposes: racing, running, and walking. Shoes are also made by focusing on the runner's foot size, type of running, arch type, pronation, and running location.
The Originals are a branch of Saucony that is responsible for reintroducing old silhouettes that have been improved with better materials and colorways. The branch's Global Social Media Manager & Product Line Manager is Brandon Williams, also known as RunBimma.
- "Saucony official site".
- "History | Saucony Company". The Stride Rite Corporation. Retrieved February 4, 2009.
- Kathy S (March 23, 2011) Saucony bares their “sole” on minimalist running Retrieved on March 26, 2014
- "US today on Saucony". US today. Retrieved 10 September 2015.
- "Saucony, Keds and Sperry Acquired by Wolverine Worldwide". Inside Insight. 2012-05-01. Retrieved 2012-12-14.