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Aiways

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Aiways Automobiles Co Ltd
IndustryAutomotive
Founded2017; 7 years ago (2017)
Founder
  • Fu Qiang
  • Gu Feng
HeadquartersShanghai, China
Number of employees
251-500+ approx. (2019)
Websitewww.ai-ways.eu
Footnotes / references
[1][2][3]
Aiways
Traditional Chinese愛馳汽車
Simplified Chinese爱驰汽车
Transcriptions
Standard Mandarin
Hanyu PinyinAìchí Qìchē

Aiways Automobiles Company Ltd is a Chinese automobile manufacturer of electric cars founded in 2017. The Aiways name is derived from the phrase "Ai (meaning 'love' in Chinese) is on the way".[2]

History

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Beginnings

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Startup Aiways was founded by two Chinese entrepreneurs, Fu Qian and Gu Feng, in 2017 in Shanghai. From the very beginning, the goal was to develop a range of SUVs with electric drive.[4] A study preview of the first production Aiways vehicle was the prototype U5 Ion Concept presented in November 2018, with plans to introduce the series character next spring.[5] On the occasion of the first study, Aiways announced sales plans concerning not only the domestic Chinese market, but also European.[6]

In line with previous announcements, the first production car of the Aiways brand was the mid-size SUV U5 presented in March 2019.[7] In January 2020, Aiways announced the official European debut of the U5 at Geneva Motor Show 2020,[8] thus becoming the first fully Chinese brand to officially start selling an electric car in this region.[9]

Due to the cancellation of the Geneva Motor Show as a result of the COVID-19 pandemic,[10] The premiere of Aiways U5 did not take place. The start of sales of the model in selected Western European markets is scheduled for August 2020.[11] In July 2020, the first transport of 500 U5 units will arrive in Europe, which will operate as part of the Hertz car rental company in the French Corsica.[12] In April 2021, Aiways introduced its second production car in the form of a mid-size SUV Coupe called U6. The vehicle has an avant-garde design, for which former stylist Ferrari, Ken Okuyama was responsible.[13]

In December 2022, Aiways won a contract to supply up to 150,000 EVs from Thai e-mobility service provider Phoenix EV.[14]: 58 

Crisis and reactivation

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In mid-2023, the company's financial situation collapsed, which led to the suspension of employee salaries and production stoppages.[15] Then, in August 2023, the current president of the company left and was replaced by a new manager who decided to restructure. He decided to intensify his activities on foreign markets, withdrawing Aiways from the domestic, too difficult Chinese market and preparing to rebuild its plans for the European market.[16] At the beginning of 2024, Aiways was on the verge of bankruptcy, from which Aiways was protected from Chinese state authorities in March 2024 and together with Haima and Zhidou provided stable financing for the resumption of full-scale operations.[17]

Gumpert Aiways

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In 2017, German engineer and entrepreneur Roland Gumpert, after his company Gumpert went bankrupt and was sold to Hong Kong investors, who changed its name to Apollo Automobil, decided to create a new business initiative. He entered into cooperation with the Chinese Aiways, creating the company Gumpert Aiways Automobile. In 2021, it was planned to produce a hybrid coupe RG Nathalie,[18] however, it did not materialize and the company remained inactive at the beginning of the third decade of the 21st century.

Sales strategy

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Sales of the vehicles produced in Shangrao[2] started in December 2019 in China. In Europe, the first models are due to hit the stores in mid-2020. Instead of being carried by ship, the vehicles are to be transported by train, which should reduce the transport time from six weeks to 16 days.[19] The vehicles are to be sold in Germany via Euronics Deutschland, a cooperative chain of independent consumer electronics and white goods retailers. Maintenance and spare parts logistics are to be carried out by the cooperation partner A.T.U.

Facilities

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The company has Global headquarters in Shanghai, China plus European headquarters and R&D centre in Munich, Germany.

Shangrao Production Base

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Aiways invested ¥13.3 billion in building a factory in Shangrao. The factory is engineered to Industry 4.0 standards and uses a cloud-based monitoring system developed by Siemens. The plant operates using products from Swiss-Swedish robotics supplier, ABB,  which deliver 90% automation across the plant. In the body shop, robots supplied by German company Kuka join the chassis components and body panels.

The paint shop was built by German plant manufacturer Eisenmann and the assembly shop was erected by German manufacturing specialists Durr.

The factory currently produces the Aiways U5 and will be able to produce 300,000 vehicles per year when operating at full capacity.[20]

Battery Production Factory

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In 2018 Aiways started producing battery packs at its plant in Changshu, Jiangsu, China. The factory produces Aiways' patented ‘sandwich’ structure battery pack which is used in the Aiways U5 and U6 models.

Technology

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  • Battery pack with sandwich structure – the pack is made of 24 high energy density modules[21] supplied by CATL.[22] The battery and electronics were designed in house at Aiways. The sandwich battery structure gets its name from the multi-layer protection separating dry and wet areas within the cell.
  • More Adaptable Structure (MAS) platform – U5 and U6 are built on a modular and scalable vehicle platform  which allows for the fitment of different powertrains

Notable Safety Features

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Aiways vehicles come with various Advanced Driver Assistance Systems (ADAS) as standard including:[23]

  • Emergency Brake Assist (EBA) automatically applies the car's brakes when a pedestrian, cyclist of vehicle passes in front of the car.
  • Lane Keeping Assist (LKA) - Between 60 km/h and 120 km/h the system warns the driver if they are about to stray from their lane and makes necessary adjustments to the steering if the driver does not. It also makes an audible warning if the driver's hands are off the steering wheel for more than eight second
  • Blind Spot Detection – alerts the driver with a sound and a light if a vehicle or cyclist is passing in the vehicles blind spot
  • Forward Collision Warning – detects vehicles and pedestrians in front of the car and sounds an alarm if approaching at more than 10 km/h
  • Rear Cross Traffic Alert – warns the driver when a vehicle is about to pass behind the car

Production Vehicles

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Aiways U5
Aiways U6
Aiways U6

Aiways U5

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Aiways' first vehicle is the 4.68m long electric CUV Aiways U5. It was presented at the Geneva Motor Show in March 2019 and was launched in China in December 2019. Exports from China began in 2020 and the U5 is now sold in Belgium, Denmark, France, Germany, Israel, Italy, La Reunion, Suisse (Garage Emplatures) and the Netherlands

In 2021 the U5 was given a ‘facelift’ which included new convenience technology features, new paint colors and a new 63kWh battery.

Aiways U6

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The aerodynamic design of the U6 is heavily influenced by the U6 ion concept, its design sitting somewhere between coupe and more traditional crossover.[24] The U6 will go on sale in China by the end of 2021 and in Europe at the beginning of 2022.

Concept Vehicles

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Aiways U7 ion
Aiways U7 ion

Aiways U6 ion

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The manufacturer's concept car Aiways U6 ion, which was to be presented at the Geneva Motor Show 2020, as an SUV Coupé. Due to the COVID-19 virus pandemic the vehicle could not be delivered from China to Europe. Regardless, the debut was expected to take place remotely through a live conference at the Geneva Motor Show in Geneva, Switzerland. As the Swiss government banned events with more than 1,000 participants on 28 February 2020 due to the epidemic, the Geneva Motor Show was canceled. The planned press conference finally took place on 3 March 2020 in Leonberg.[25]

Aiways U7 ion

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The Aiways U7 ion concept car was unveiled at Auto Shanghai in 2019[26] to demonstrate the companies ‘FRM’ concept (family, roomy mobility). It featured a self-learning robot which can move around the vehicle[27] and smart mobile console with touch screen that can move around the cabin.

Supply Chain Partners

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Aiways works with various technology suppliers from Europe to manufacture its range of vehicles.[20]

Gumpert Aiways Automobile

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Gumpert Nathalie

Gumpert Aiways Automobile was a subsidiary based in Ingolstadt, Germany, which is managed by Roland Gumpert. The methanol fueled vehicle Gumpert Nathalie was the first model of this company.[28][29]

References

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  1. ^ "Aiways overview".[permanent dead link]
  2. ^ a b c Gregor Soller (22 October 2018). "Aiways: Start-up mit höchsten Ambitionen". Vision-mobility.de.
  3. ^ "China EV startup Aiways will begin SUV sales in Europe | Automotive News Europe".
  4. ^ "See you in 2018 and 2019: AIWAYS' first cars and next investment". Sohu. Retrieved 23 June 2020.
  5. ^ "Aiways chce wprowadzić na rynek elektrycznego SUV-a U5 Ion za ~110 tysięcy złotych [równowartość]" (in Polish). 12 November 2018. Retrieved 23 June 2020.
  6. ^ "Aiways U5 Ion: Elektryczny SUV z Chin ma podbić Europę niską ceną" (in Polish). Retrieved 23 June 2020.
  7. ^ "China's Aiways U5 All Electric SUV Is Bound For Europe". Retrieved 23 June 2020.
  8. ^ "Aiways to reveal U5 all-electric SUV at the Geneva International Motor Show". 24 January 2020. Retrieved 23 June 2020.
  9. ^ "Aiways U5 Set To Become First Chinese EV In Europe". 25 January 2020. Retrieved 23 June 2020.
  10. ^ "Geneva Motor Show przegrywa z koronawirusem. Targi odwołane". 30 April 2019. Retrieved 23 June 2020.
  11. ^ "Chiński Aiways U5 dostępny od sierpnia 2020 r. Cena atrakcyjna, sprzedaż online, wizyty serwisowe co 100 000 km" (in Polish). 2 March 2020. Retrieved 23 June 2020.
  12. ^ "500 Aiways U5 Electric SUVs Leave China Factory To Become Rentals In Corsica". Retrieved 23 June 2020.
  13. ^ "Projektant Ferrari przeszedł do marki z Chin. I zrobił takie coś" (in Polish). 30 April 2021. Retrieved 12 June 2021.
  14. ^ Han, Enze (2024). The Ripple Effect: China's Complex Presence in Southeast Asia. New York, NY: Oxford University Press. ISBN 978-0-19-769659-0.
  15. ^ Lew, Linda (22 March 2024). "Zombie Chinese EV". The Economic Times. Retrieved 25 March 2024.
  16. ^ "Нетипичный случай: китайский стартап Aiways намекнул на уход с китайского рынка" (in Russian). Retrieved 4 August 2023.
  17. ^ "Tak to robią w Chinach. Reaktywują marki-zombie i wysyłają na eksport" (in Polish). 24 March 2024.
  18. ^ "Gumpert Nathalie startet mit Sonderserie" (in German). 12 March 2020. Retrieved 12 June 2021.
  19. ^ Peter Maahn (14 April 2020). "Elektro-SUV aus China zum kleinen Preis". N-tv.de.
  20. ^ a b Cooper, Lanna. "AIWAYS teams up with suppliers to develop U5 all-electric SUV". Startups Magazine. Retrieved 28 July 2021.
  21. ^ "Aiways U5 Europe I Electric car". Aiways EU. Retrieved 28 July 2021.
  22. ^ "AIWAYS introduces world-first EV battery technology - automobilsport.com". www.automobilsport.com. Archived from the original on 27 July 2021. Retrieved 28 July 2021.{{cite web}}: CS1 maint: unfit URL (link)
  23. ^ "AIWAYS all-electric U5: technology engineered for safety". Media Center of AI-WAYS EU. 25 November 2019. Archived from the original on 27 August 2022. Retrieved 28 July 2021.
  24. ^ Lima, Pedro (2 June 2021). "Aiways U6 electric SUV gets closer to mass production - 🔋PushEVs". pushevs.com. Archived from the original on 22 January 2022. Retrieved 28 July 2021.
  25. ^ Torsten Seibt (4 March 2020). "Aiways U6 Ion Concept: Elektro-SUV-Coupé aus China". Auto-motor-und-sport.de.
  26. ^ "Aiways U7 Ion Concept". ACI. Retrieved 28 July 2021.
  27. ^ "Aiways U7 Ion Concept Is A Family Friendly All-Electric MPV". Carscoops. 16 April 2019. Retrieved 28 July 2021.
  28. ^ Gerd Stegmaier,Marcel Sommer (12 March 2020). "Elektro-Supersportwagen mit Methanol-Brennstoffzelle: Gumpert Nathalie startet mit Sonderserie". Auto-motor-und-sport.de.
  29. ^ "News — Roland Gumpert". www.rolandgumpert.com. Retrieved 28 July 2021.
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