Star+
 | |
Type of site | OTT video streaming platform |
|---|---|
| Area served | Latin America (see full list of countries) |
| Parent | Disney Media and Entertainment Distribution |
| URL | www |
| Registration | Required |
| Launched | August 31, 2021 |
| Current status | Active |
Star+ (stylized as ST★R+) is a standalone streaming service service from The Walt Disney Company that launched in Latin America on August 31, 2021.
History
It will host a variety of content from Disney's studios, primarily general entertainment content (including programs for mature audiences) not carried on Disney+, as well as live sports from ESPN. The platform will include content library from FX, Freeform, Hulu, ABC Signature, 20th Television, 20th Century Studios, Searchlight Pictures, Touchstone Pictures, and Hollywood Pictures. Star+ will serve the same purpose as the Star hub which was integrated into the Disney+ service in several other countries on February 23, 2021.[1][2][3]
In April 2021 and again two months later, Disney was facing a trademark dispute in Brazil, Argentina and Mexico with Lionsgate's Starz Entertainment (StarzPlay) over the use of the Star brand in Latin America.[4] The Wrap reported that Disney had five days to respond to the Brazil lawsuit.[5] A week later, Disney won the dispute and is allowed to use the brand. In July, Disney lost an appeal in court in Brazil to the name dispute with Lionsgate.[6] In August, Disney and Starz did made an agreement and Disney is allowed to use the Star+ name in Brazil once again.[7]
On May 13, 2021, Disney announced that the launch of Star+ in Latin America would be delayed to August 31.[8][9]
In August 2021, Disney and Starz reached a settlement over the brand name issue allowing Star+ to launch in Latin America on August 31 as scheduled. The lawsuit was dropped after the deal was reached.[10]
Content
Original programming
It was also announced that Star+ would produce original local content in Latin America which will also be exclusively released on the platform.[11]
Launch
| Launch date | Country / Territory |
|---|---|
| August 31, 2021[12] |  Argentina
|
 Bolivia
| |
 Brazil
| |
 Chile
| |
 Colombia
| |
 Costa Rica
| |
 Dominican Republic
| |
 Ecuador
| |
 El Salvador
| |
 Guatemala
| |
 Honduras
| |
 Mexico
| |
 Nicaragua
| |
 Panama
| |
 Paraguay
| |
 Peru
| |
 Uruguay
| |
 Venezuela
|
References
- ^ "Disney will fuel international growth with Star brand and Star+ app". TechCrunch. Retrieved December 12, 2020.
- ^ "R-Rated Features, MA TV Coming to Disney+ Overseas via Star Catalog". CBR. December 10, 2020. Retrieved December 12, 2020.
- ^ Newsdesk, Laughing Place Disney (December 11, 2020). "Disney Investor Day 2020 Recap: Hulu, FX, ESPN+, Star, Star+". LaughingPlace.com. Retrieved December 12, 2020.
- ^ Palmer, Roger (April 29, 2021). "StarzPlay Disputes Disney Using Star Brand In Latin America". What's On Disney Plus. Retrieved May 1, 2021.
- ^ Baysinger, Time (June 9, 2021). "Starz Slaps Disney With Trademark Suits in 3 Latin American Countries Over Star+ Streaming Service". The Wrap.
- ^ "Starz consegue impedir Disney de usar marca Star Plus no Brasil; entenda o caso". TudoCelular (in Portuguese). July 25, 2021. Retrieved July 25, 2021.
- ^ "Disney faz acordo milionário para usar o nome Star+ em seu novo streaming". Notícias da TV (in Portuguese). August 9, 2021. Retrieved August 9, 2021.
- ^ Palmer, Roger (May 13, 2021). "STAR+ WILL ARRIVE IN LATIN AMERICA ON AUGUST 31ST". What's On Disney Plus.
- ^ Aliaga, Victor (June 26, 2021). "Star+: Conheça o novo serviço de streaming que chega ao Brasil" [Star+: Discover the new streaming service coming to Brazil]. IGN Brasil (in Brazilian Portuguese). Archived from the original on August 1, 2021. Retrieved August 1, 2021.
- ^ "Disney and Starz Reach Settlement Over Star Plus Brand Name Use in Latin America". Variety. July 25, 2021. Retrieved August 19, 2021.
- ^ "Star+ Lands in Latin America with 66 Original Productions". Todotvnews. June 26, 2021. Retrieved August 19, 2021.
- ^ Palmer, Roger (May 13, 2021). "STAR+ WILL ARRIVE IN LATIN AMERICA ON AUGUST 31ST". What's On Disney Plus.
External links
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