Nestea
- For the professional StarCraft 2 player, see NesTea.
File:Nestea logo.svg | |
Product type | Iced tea |
---|---|
Owner | Nestle |
Country | United States |
Introduced | 1977 |
Website | nestea |
Nestea is a brand of iced tea manufactured by Coca-Cola and distributed by Nestlé company's beverage department in the United States and by Beverage Partners Worldwide (BPW),[1] a joint venture between The Coca-Cola Company and Nestlé, in the rest of the world. It competes with Unilever/PepsiCo's Lipton Iced Tea and Brisk. It provides a variety of tea products, in regular and diet forms, including liquid and powdered tea concentrates, refrigeratable teas, and ready-to-drink bottles dispensed by vendor or vending machine. The beverage comes in several flavors, depending on the country.
In January 2012, it was announced[2] that the joint venture between Coca Cola and Nestlé would be phased out by the end of the year in the United States. Nestlé retained the right to the Nestea brand name, while Coca Cola continues to manufacture the same drink under another brand, Fuze.
See also
References
- ^ Nestlé - Nestlé and Coca-Cola: Joint venture to tap rapidly growing beverage segments Archived May 7, 2006, at the Wayback Machine
- ^ In other territories, the joint venture will be phased out by the end of 2012, subject to any regulatory approval, Coke and Nestlé said in a joint statement. http://www.reuters.com/article/2012/01/06/us-coke-nestle-idUSTRE8051JG20120106