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AdMob

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AdMob
Company typeSubsidiary of Google Inc.
IndustryMobile advertising
HeadquartersSan Mateo, California, USA
Websitewww.admob.com

AdMob (English pronunciation: /ˈædmɒb/) is a mobile advertising company founded by Omar Hamoui. It was incorporated in 2006[1] and is based in San Mateo, California. In November 2009 it was acquired by Google[2] for $750 million.[3] The acquisition was completed on May 27th, 2010.[4][5] Apple Inc. had also expressed interest in purchasing the company the very same year, but they were out-bid by Google.[6] Prior to being acquired by Google, AdMob acquired the company AdWhirl, formerly Adrollp, which is a platform for developing advertisements in iPhone applications. AdMob offers advertising solutions for many mobile platforms, including Android, iOS, webOS, Flash Lite, and all standard mobile web browsers.[7]

AdMob is one of the world's largest mobile advertising platforms and claims to serve more than 7.1 billion mobile banner and text ads per month across mobile Web sites and handset applications.[8]

Recognition

In 2009, AdMob was listed among The Top Ten mobiThinkers 2009 [9]

In 2010, AdMob received a Mobile Premier Award.[10]

In May 2010, AdMob was recognized as one of the "Hottest Silicon Valley Companies" by Lead411.[11]

Notes

  1. ^ "AdMob: STA Travel's iPhone advertising campaign takes flight". Retrieved November 9, 2009.
  2. ^ "Google to Acquire AdMob". Retrieved November 9, 2009.
  3. ^ "Facts about Google's acquisition of AdMob". Retrieved November 9, 2009.
  4. ^ "We've officially acquired AdMob!". Retrieved May 27, 2010.
  5. ^ By Chole Albanesius, PC Magazine. "It's Official: Google-AdMob Deal Approved." May 27, 2010.
  6. ^ "Google, Apple rivalry heats up". Channel NewsAsia. Retrieved April 11, 2010.
  7. ^ "AdMob Ads Across Mobile Platforms". Retrieved May 26, 2010.
  8. ^ "AdMob: STA Travel's iPhone advertising campaign takes flight". Retrieved November 9, 2009.
  9. ^ Mobile Advertising and Marketing Awards, winners include Turkcell, AdMob
  10. ^ AdMob to keynote the Mobile Premier Awards event
  11. ^ Lead411 launches "Hottest Silicon Valley Companies" awards

External links